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Protein peanut butter cup maker previews its expansion into cookies

Kayow Protein Cookie

Kayow, in the United Kingdom and available across Europe, started as a specialist in the high-protein peanut butter cups, available in a variety of flavors. The brand’s original product is incredibly delicious, with 10g of protein per pack of two, no added sugar, and a decadently smooth eating experience. Kayow recently became more than peanut butter cups, releasing its own nutritious peanut butter also made without added sugar.

The creative functional company is following up that taste of something outside of its original product with another edible protein snack in the Kayow Protein Cookie. The brand is going much higher in this one compared to the peanut butter cups, at 18g of protein per pack. The theme of no added sugar will remain, and a great taste, with three options at launch in Milk Chocolate, Double Chocolate, and Salted Caramel.

The one catch with protein cookies is they typically taste like flat, spread-out protein bars, although, knowing the experience of Kayow, we don’t imagine that’ll be the case. The upcoming Kayow Protein Cookie sounds damn promising, and with the speed it’s pumping out innovations, this probably isn’t the end, with many more Kayow protein foods on the horizon.

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