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ATP expands its long-running Noway line into beverage with a clear protein soda

Atp Science Noway Protein Drink

ATP Science has been using the Noway name for several years down under in Australia, and it has always been for a supplement that’s a source of protein but without the use of the traditional whey concentrate or isolate. The brand has done Noway Protein, Noway Mousse, Noway Protein Ice Cream, Noway Hot Chocolate, and the deliciously soft Noway Bars, and on all occasions, it has used the multi-benefit collagen as the provider of protein.

For the first time ever, ATP Science has done a Noway-named beverage in Noway Protein Sparkling Water, a bubbly, ready-to-drink protein with the light and refreshing taste of a clear protein shake. As with the many other Noway innovations that have come before it, the drink relies entirely on collagen for its protein at 20g a can, specifically Bodybalance collagen. That keeps the other macros nice and low with zero fat, 1g of carbs, and 90 calories.

The protein-to-calorie ratio is almost as good as it gets, with just 10 calories not coming from protein, although that is typically what you get when a supplement in powder or beverage form uses collagen instead of the likes of whey. ATP Science has debuted its canned protein product in three flavors with Mixed Berry, Lemon Squash, and Kiwi Apple, all fruit-based, and they’re available direct at $24 (15.70 USD) for four or $74.95 (49.04 USD) for 12.

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