India is one of the fastest-growing health and nutrition markets in the world right now, and as we’ve said many times about the country, as well as others that have grown quickly, with that comes a lot of maturity and creativity. With the increase in demand, attention, and market, companies in India are separating themselves from the other competitors by standing out, whether that’s by look, category, formula, or audience, and XTCY is most definitely one of those.
XTCY is a young and emerging energy drink that has a distinct look and feel to it, and on the inside, it gives modern consumers everything they could want in a quick, convenient, caffeinated beverage. The newcomer has gone with the smaller 250ml can size, similar to Red Bull’s iconic 8.4oz, and it comes covered in an eye-catching color gradient. The formula is nice and simple with B vitamins, a gram of taurine, and 80mg of caffeine without any sugar or calories.
As mentioned, the XTCY energy drink is straight to the point, giving you reliable energy, without the guilt of high amounts of sugar, and it comes in several simple fruity flavors in Mango, Orange, Peach, Lemon Lime, and Grape. You can get the product from retailers, or go direct, where the price is incredibly cost-effective, similar to most health and nutrition items in India, with a pack of six just ₹540.00 (6.08 USD), or get the case of 24 and pay only ₹81.00, which is just 90 cents.
