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Bigjoy goes into clear protein in its leanest and most expensive competitor to date

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Bigjoy Iso Clear Whey

Protein powder is the biggest category in sports nutrition in the world, and in some markets, it is more popular than others. Over in Europe, it is far and above the most important, and you can see that in almost every supplement company that competes, as they tend to offer a lot of different solutions. Bigjoy in Turkey reflects that perfectly with Big Whey, Beef & Whey, Easy Protein, Mass Attack, Whey Plus, Hydro Whey, ISOPro, and now ISO Clear Whey.

ISO Clear Whey finally sees Bigjoy get into the subcategory of clear protein powder, where you get a light and refreshing flavor alongside a clean, protein-packed nutrition profile, over the standard milkshake-style experience. Every serving of the product provides 27g of protein, all coming from high-quality whey isolate, absolutely no carbohydrates, sugar, or fat, for a total of 108 calories, meaning the calories are only from protein, none from carbs or fat.

Not only is ISO Clear Whey the first clear-style protein powder from Bigjoy, but it’s also the leanest you’ll find in its catalog, even more so than its already available whey isolate-powered ISOPro and the whey and beef/collagen blend, Beef & Whey. Keeping with the style of clear protein, the Turkish brand has launched its newest protein innovation in a light and refreshing flavor with Peach Ice Tea. On the size side, there are two available, both very expensive, in a small 15-serving tub at ₺1,782 (39.91 USD) or a double-sized 30-serving at ₺2,890 (64.72 USD).