Krispy Kreme in South Africa is getting in on the proteinification trend, where brands in all corners of the market and world are adding protein to their signature foods, treats, snacks, and drinks. The doughnut specialist has decided to get some help for its new direction, partnering with the country’s most well-known supplement company, USN. The two have come together to create Protein Chillers, which have permanently come aboard the Krispy Kreme menu.
Krispy Kreme and USN’s Protein Chillers come with a typical 20g of quality protein per cup from complete and comprehensive whey concentrate. There are some carbohydrates, sugar, and fat around all of that, and a calorie count that isn’t your standard post-workout protein shake. The Krispy Kreme collaboration is, of course, much tastier than your average ready-to-drink protein product, and it is available now in South Africa in Chocolate Caramel and Salted Caramel flavors.
