Bloom’s Sparkling Energy Drink arrived two years ago with a noticeably different approach to the saturated energy drink category, combining 180mg of natural caffeine with theanine, ginseng, apple cider vinegar, Sunfiber prebiotic fiber, and the premium Oligonol blend. It quickly stood out as a multi-benefit beverage, and Bloom has rewarded that momentum with a steady stream of new flavors, broader retail availability, and greater distribution.
Not long after launch, Bloom celebrated selling an incredible one million cans in its first month, an impressive achievement considering the format wasn’t something it had even touched. The brand has now shared another sales stat, revealing it’s on track to hit an astonishing half a billion cans. That’s an extraordinary leap in just over two years and highlights just how well Bloom’s better-for-you beverage has landed with consumers.
Half a billion cans in only two years is a remarkable number for any beverage, let alone one that entered an already crowded category with a completely different approach. Bloom has proven there was room for something beyond traditional energy drinks, and with new flavors, expanding distribution, and continued momentum, it doesn’t look like that growth is slowing anytime soon.
