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Introducing ‘ndulge and its Greek yogurt treat with a macro balance similar to a protein barIntroducing ‘ndulge and its Greek yogurt treat with a macro balance similar to a protein barDavid makes a shake with EPG and ultrafiltered milk providing 30g protein and 140 caloriesDavid makes a shake with EPG and ultrafiltered milk providing 30g protein and 140 caloriesIndustry legend Optimum introduces its entirely milk-based Essential Protein PowderIndustry legend Optimum introduces its entirely milk-based Essential Protein PowderDavid sister-brand HallPass makes peanut cups that have a third the calories of Reese’sDavid sister-brand HallPass makes peanut cups that have a third the calories of Reese’sMyprotein’s isolate protein powder is now on the menu at Five GuysMyprotein’s isolate protein powder is now on the menu at Five GuysOptimum is launching an ultra-filtered milk protein drink with added fiberOptimum is launching an ultra-filtered milk protein drink with added fiber

Cellucor comes at sleep and recovery with a premium, proven and modern approach

Cellucor Labs Series Sleep

Cellucor’s new Labs Series isn’t stopping at muscle-building and performance. Alongside the debut of Strength, the premium collection has another limited-edition innovation that is centered on and more focused around quality sleep and muscle recovery. Cellucor Labs Sleep is designed to help you fall asleep faster, stay asleep longer, and wake up feeling refreshed rather than groggy, using a carefully selected combination of clinically studied ingredients.

The approach in Cellucor Labs Sleep begins with 350mg of Levagen+, a patented form of palmitoylethanolamide, or more simply known as PEA, studied for helping people fall asleep while also supporting healthy cellular inflammation. The legacy brand pairs that with 250mg of PeptiSleep, an AI-discovered brown rice peptide shown to support deeper, more restorative sleep by helping modulate cortisol levels, making it easier to unwind before bed and improve overall sleep quality.

Cellucor Labs Sleep Label

The final two features of the sleep-focused Labs Series supplement are 100 mg of fermented PharmaGABA to encourage relaxation by increasing alpha brain wave activity, alongside 100 mg of high-quality magnesium from magnesium oxide and glycinate to support muscular relaxation and overall recovery.

Cellucor has really gone at sleep and recovery from a different angle in the simply named Sleep. Rather than relying on classic sleep aids like melatonin, standard GABA, and even theanine, it takes a modern approach, relying almost entirely on premium, proven ingredients that improve sleep as well as muscle recovery and growth. The premium nighttime innovation is available from cellucor.com, alongside Strength, for $49.99 per bottle of 30 servings.