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Prime reskins the Ice Series flavor Blue Chill for a collaboration with Kyle Larson

Kyle Larson Prime Hydration Drink

Bodyarmor and Dude Perfect get together again for an electric Sour Apple flavor

Bodyarmor X Dude Perfect Sour Apple

Prime turns another fast food into a flavor of its hydration drink for April Fools’ Day

Pizza Prime Hydration Drink

Prime brings its Peso Pluma collaboration to the US but switches to a black and gold design

Peso Pluma Prime In America

Better-for-you beverage brand PLEZi makes a hydration drink with Stephen Curry

Plezi Hydration 2

Gatorade mashes together classic flavors in its creative new Mashups Series

Gatorade Mashups

Details emerge on a three-flavor Sour Series for the Prime Hydration Drink

Sournova Prime Hydration Drink

EHP Labs expands its hydration supplement into beverage in the Hydreau Sports Drink

Ehp Labs Hydreau Drink

Introducing the promising HY.Q and its clean and simple canned hydration drink

Introducing Hyq Hydration

Lucozade gets together with footballer Jude Bellingham for his own Ice Kick sports drink

Lucozade Ice Kick

7-Eleven goes in-house and collaborates with Slurpee for a limited flavor of Replenish

7 Eleven Slurpee Cherry Blue Raspberry Replenish

Messi’s growing sports drink brand breaks into the market in the United Kingdom

Mas By Messi Launching In Uk
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