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Enlightened rebrands its Broad Bean Crisps as Bada Bean Bada Boom

bada bean bada boom

Enlightened has brought an all-new version of its very unique, 100 calorie health snack, Roasted Broad Bean Crisps, to the 2018 Olympia Expo. The brand has completely overhauled the product, keeping everything inside the bag exactly the same but changing its name and branding.

Enlightened’s Roasted Broad Bean Crisps are now called Bada Bean Bada Boom, and come in a much brighter colored bag. The brand is showing off the updated product in six original flavors in Las Vegas with Sweet Siracha, Cocoa Dusted, Garlic & Onion, Sweet Cinnamon, Mesquite BBQ, and Sea Salt.