While unique and creative products are much more common in major, developed markets like the US, Canada, Australia, UK, and parts of Europe, they do most definitely happen in other parts of the world, including South Africa. Metalab has been incredibly impressive when it comes to standing out and doing things differently in the supplement industry, from its look, feel, categories, and flavors; we just saw another example of that in an authentic collaboration with Terbodore Coffee Roasters.
Metalab has come out with another tasty innovation, once again for its signature protein powder Bridge, featuring a blend of whey concentrate and whey isolate, providing around 25g of protein per serving. Launching in a few days, on Tuesday of next week, is a personal flavor from the founder and owner of the brand, Jake Axelrod. The special edition extension is Jake’s Matcha White Chocolate Ice Cream in Bridge protein powder inspired by Jake’s own love for ceremonial matcha green tea.
Jake Axelrod and Metalab are planning to roll out their unique and extremely intriguing Jake’s Matcha White Chocolate Ice Cream flavor of Bridge on Tuesday at exactly 9AM local time in South Africa, in the usual 900g bottle of Bridge over at metalabsupps.com.
