Genius Gourmet dropped a bomb of an announcement yesterday, unveiling its first ever authentic collaboration, where it has got together with the peanut butter icon Skippy. The two have teamed up for a deliciously sweet and smooth Skippy Peanut Butter Protein Nut Roll, completely with crunchy salted and roasted peanuts and a gooey salty caramel. Last week, Genius also unveiled its beverage debut in the canned Clear Protein Drink, and continuing that innovation this week is Protein Puffs.
Protein Puffs has taken Genius Gourmet into the puffed chip snack space, similar to the likes of Go Fitness, iWon Organics, Pure Protein, Bowmar, and FitCrunch. An entire bag of the upcoming functional food tips the scale at just 40g, and of that, 15g is nutritious protein, with minimal carbohydrates, fat, and calories. Puff products have a light and crunchy consistency, making them incredibly easy to eat piece by piece, and knowing the brand’s record, it’ll deliver that precise experience and then some.
Genius Gourmet is on a roll, again, announcing its first authentic collaboration and two completely new innovations in a variety of flavors, with two for Protein Puffs in Buffalo and Cheddar Cheese. We’re only two months into the year, and the creative functional company has made plenty of noise with much more to come, from what we hear. Genius Protein Puffs will be coming to market very soon as well as the delicious and clean Clear Protein Drink and the tasty Skippy Protein Nut Roll.
