
Innovation in the sports nutrition industry comes from brands on the outside, as they are the ones that throw it all together and give us the end product that we enjoy, consume, and get results from. In the area of formula, specifically the ingredients that drive the benefits, that innovation comes from ingredient makers and houses, like the TSI Group, which has just introduced an all-new one to the market with the cleaner, clearer OptiCreatine.
OptiCreatine sets itself apart by solving one of creatine’s common issues — poor solubility. Instead of the usual gritty texture and cloudy residue associated with traditional creatine monohydrate, this innovation forms a clear, stable solution in under a minute. The result is a smoother, cleaner experience that’s easier on the stomach and reduces potential bloating, all with the same signature strength, performance, and power benefits.

Thanks to its optimized processing, OptiCreatine offers greater flexibility across delivery formats, meaning you can put it in almost any format, including effervescent tablets, gummies, chewables, and powders, and reap the rewards. It blends well with common active ingredients like BCAAs, caffeine, and collagen, making it even easier for brands to innovate with, and it’s all for the better consumer experience when taking it on a daily basis.
You can reach out to the TSI Group through its website for more information on its newly added innovation, OptiCreatine, to learn more about it and potentially incorporate it into your next supplement, for brands that is. For consumers, be on the lookout for the creatine in the coming months, as the category is exploding right now, and we forsee a lot of competitors jumping on this to help standout from the crowd.