Innovation in flavors has always been about creating something different and unique that consumers haven’t tasted before, and in more recent years, that’s created an explosion of authentic collaborations with iconic foods and treats. The premium GNC-exclusive brand Beyond Raw has actually innovated in this department without doing any of that, and all we can say is that we’re immensely impressed with what it’s accomplished.
Beyond Raw has launched an all-new flavor of its signature stimulant pre-workout, Lit, called Lemonade To Green Apple, and no, that’s not a typo, it is Lemonade To Green Apple, not Lemonade Apple or anything like that. What the brand has done is make the first-ever color-changing and flavor-changing sports nutrition product.
The way it works is you throw the Lit powder in your bottle as per usual, then shake it up to get a yellow-colored Lemonade flavor. Next is where the magic happens, and as difficult as it may be to believe, it is what Beyond Raw is claiming for its Lemonade To Green Apple Lit. After you’ve done that initial shake for yellow Lemonade, you can shake the same bottle and it’ll turn green, and you guessed it, the flavor becomes Green Apple.
We’ve seen plenty of creative special editions, authentic collaborations, and over-the-top delicious flavors, but again, we gotta take our hats off to GNC and Beyond Raw on this one. The color and flavor changing magic is one-of-a-kind, and will make for a genuinely unique experience. You can get your hands on the Lemonade To Green Apple Lit at GNC for $39.99 a tub, with all of the pre-workout’s usual reliable ingredients and dosages.
