Monster Ultra is a legend in the better-for-you, zero-sugar, low-calorie energy drink market, which is an incredibly competitive space these days, but that certainly wasn’t the case back when Monster originally launched the beverage. In the last few years, the energy drink giant has been ramping up innovation and flavor development for that particular product, resulting in delicious creations like Fiesta Mango, Peachy Keen, and Ultra Gold.
Thanks to news from the beverage news specialist Soda Seekers, confirmation has come in for the next new flavor of the top-tasting Monster Ultra Energy Drink, and it sounds incredibly promising. We’ve seen the brand attempt and deliver some rare flavors, and this one is that again. Due to launch sometime later this year is a rarely seen taste in the energy drink category with the promising passion fruit-based Monster Ultra Wild Passion.
If there is one thing we know Monster can do after experiencing each entry in the Monster Ultra family, it is delivering sweet, ripe, fruity flavors, and that is what we have here in Wild Passion. That core fruit is not something we’ve seen often in the energy drink game, but we’re confident Monster will knock this out of the park. News of this flavor is very early, so don’t expect to see this on shelves soon, most likely in and around October.
*The image for this post was created based on what we think Wild Passion may look like.
