New Zealand brand SUP burst onto the scene with a whole bunch of gummy supplements, all relatively self-explanatory and straightforward with SUP BCAA, SUP Creatine, the carnitine-based SUP Shred, and the B vitamin and taurine blend SUP Pre-Workout Intensifier. The young brand has come a long way since those items, adding shots, more gummies, and most recently, beverages, including a tasty energy drink and now a canned sports drink.
SUP Hydration features a small blend of electrolytes to support hydration and performance, and for further fueling power, there is a fair amount of carbohydrates, so it’s not as guilt-free and low-calorie as the SUP Energy Drink. The brand is clearly putting in a lot of effort to grow and expand, moving into other formats and categories while maintaining its basic, focused approach in formats that are quick and easy to consume while on the move.
The newly released SUP Hydration is available in just one flavor to start with a classic Watermelon, and it can be found at the giant pharmacy chain Chemist Warehouse, throughout New Zealand, and currently there is a deal with $3.50 (2.07 USD) each for two.
