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Ghost unveils its second of three new General Mills collabs in a Cocoa Puffs Whey Protein

Cocoa Puffs Ghost Whey Protein Powder

Ghost has officially extended its partnership with General Mills, cooking up three new authentic flavor collaborations for Ghost Whey Protein Powder built directly around iconic breakfast cereals. The excitement began yesterday with the unveiling of Lucky Charms, complete with real marshmallows for a true-to-brand experience. Today we’ve got the second of the two, involving another iconic breakfast cereal that’ll resonate with fans of Ghost.

Following on from the Lucky Charms is Ghost and General Mills’ Cocoa Puffs Ghost Whey Protein Powder, inspired by the rich, chocolate cereal known for its bold cocoa flavor. Unlike Lucky Charms, there are no cereal inclusions in this one, although that does seem to result in a leaner nutrition profile. You get that same 25g of quality protein from whey isolate and concentrate, 3g of carbohydrates, just a gram of sugar, and 130 calories per serving.

The Cocoa Puffs Ghost Whey Protein Powder will be hitting the market alongside Lucky Charms and the yet-to-be-revealed third authentic General Mills collaboration, hitting the brand’s online store as well as major retail partners, including GNC.