The legendary Optimum Nutrition, the brand responsible for the iconic protein powder Gold Standard Whey, has introduced a new way for loyal fans to save throughout the year with strongly discounted subscriptions. This is something many other supplement companies offer, although it’s noteworthy for Optimum because you don’t often get sales directly from the brand, and here, it’s ongoing, and it’s a substantial amount on any of its products, including protein.
The program Optimum Nutrition has introduced is exclusive to its online store at optimumnutrition.com, and the way it works is you choose how often you want to receive the supplement, in increments of 30 days from one month up to every five months. No matter which timeframe you go with, a subscription gets you an instant 20% discount on any product and free shipping, with the ability at any time to pause it, skip and continue on the next one, or completely cancel.
The protein powder category is where this will come into play, as that is a type of supplement you have daily and will likely be consuming a similar amount month to month, plus the discount is impressive considering the high cost of whey at the moment. Again, Optimum Nutrition’s subscription system applies to any product, and brings the likes of Gold Standard Whey down to an impressive $44 for 2lbs, $79.20 for the larger 5lb, and $149.60 for the giant 10lb bag.
