White Lion Labs has jumped into the major protein powder category for the first time ever, and it’s not your standard competitor. The brand, known for its powerhouse stimulant pre-workout Thundercat, has introduced Plant Power Protein, a completely plant-based, vegan-friendly supplement. Most newcomers to that particular space go the whey route, although that’s clearly not the case with White Lion, which certainly makes things interesting.
Plant Power Protein from White Lion Labs relies on pea, pumpkin seed, rice, and watermelon seed protein to provide 25g of the muscle-building macronutrient per serving, with low carbohydrates and fat, and solid calories. To make it that little bit more attractive, alongside the carefully thought-out sources of protein, there is the premium DigeSEB enzyme blend to support digestion, gut health, and improve uptake of the essential nutrients.
White Lion Labs has launched Plant Power Protein in one flavor to start, in a smooth and sweet Acai Strawberry Freeze, another alternative twist instead of going for the traditional protein powder flavors like chocolate and vanilla. You can grab the new supplement straight from the brand’s online store before anywhere else, where a 1.8lb tub will cost you $49.99.
