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Introducing ‘ndulge and its Greek yogurt treat with a macro balance similar to a protein barIntroducing ‘ndulge and its Greek yogurt treat with a macro balance similar to a protein barDavid makes a shake with EPG and ultrafiltered milk providing 30g protein and 140 caloriesDavid makes a shake with EPG and ultrafiltered milk providing 30g protein and 140 caloriesIndustry legend Optimum introduces its entirely milk-based Essential Protein PowderIndustry legend Optimum introduces its entirely milk-based Essential Protein PowderDavid sister-brand HallPass makes peanut cups that have a third the calories of Reese’sDavid sister-brand HallPass makes peanut cups that have a third the calories of Reese’sMyprotein’s isolate protein powder is now on the menu at Five GuysMyprotein’s isolate protein powder is now on the menu at Five GuysOptimum is launching an ultra-filtered milk protein drink with added fiberOptimum is launching an ultra-filtered milk protein drink with added fiber

Sporter doubles the menu of its Bilok protein bar with two more traditional tastes

Protein BarFrom Stack3d
Strawberry And Chocolate Sporter Bilok Protein Bar

Sporter’s Bilok Protein Bar arrived with a straightforward approach, pairing a 30% protein recipe with classic, familiar flavors instead of chasing novelty. Fans initially had just two options to choose from in smooth Peanut Butter and rich Cookies & Cream. Both are built around the same convenient 60g format, delivering about 18g of muscle-building protein for fans and followers to take with them on the go and enjoy whenever and wherever they are.

The menu has now doubled with another two timeless tastes hitting the market in Europe, introducing sweet Strawberry for a full-on fruity, candy-like contrast to the creamy protein center, and Chocolate leaning into a decadent dessert experience with traditional cocoa flavor. It’s great to see Sporter not just add to the edible innovation but double its menu, all while keeping things as simple and familiar in terms of the new options to choose from.

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