The legacy Canadian brand Pure Vita Labs, more simply referred to as PVL, has partnered with its retailer and distributor in New Zealand Xplosiv for a special edition box set. The collaborative effort is an exclusive bundle involving the brand’s flagship protein powder ISO Gold, which was revamped and relaunched at the end of last year with a new look, flavors, and infused with the super probiotic De111.
PVL and Xplosiv’s special edition ISO Gold box set comes with a 2lb, 28 serving tub of the protein’s Chocolate flavor, and a custom branded Auckland Blues shaker bottle. The Auckland Blues is a professional rugby union team from Auckland, New Zealand, who is sponsored by PVL. The packaging of the ISO Gold and shaker bundle is also themed around the team featuring its logo and a handful of players.
PVL’s exclusive and limited edition ISO Gold box set is going to be available for purchase from Xplosiv starting next week, presumably around the same price as a regular 2lb tub of the supplement.
