Beyond Raw is one of the many sports nutrition brands that has created flavors for its supplements in partnership with another company, specifically the legendary candy, Jolly Rancher. Back in 2020, the GNC-exclusive brand kicked off the partnership with Jolly Rancher Watermelon and Jolly Rancher Green Apple for its mainstream pre-workout Lit.
Since those first two authentic Jolly Rancher flavors, Beyond Raw has dropped several others, including the original Jolly Rancher Watermelon and Green Apple for Lit On-The-Go and Blue Raspberry for the Lit powder and drink. Beyond Raw is growing its Jolly Rancher partnership once again this year, the first time since the 2021 released Blue Raspberry.
Rolling out to GNC shelves is an authentic Jolly Rancher Grape flavor for both of the products available in the three other Jolly Rancher collaborations, Beyond Raw’s Lit pre-workout and Lit On-The-Go.
