Applied Nutrition has been in the news a lot these past couple of months regarding product drops, but more importantly, updates on its highly-anticipated launch in the US. To go with the journey into the fiercely competitive American market, the well-established sports nutrition brand has signed two giant UFC stars in ‘The Meatball’ Molly McCann and Paddy ‘The Baddy’ Pimblett.
Molly McCann and Paddy Pimblett recently visited Applied Nutrition’s headquarters in Liverpool, England, which has surfaced something fans of the brand and Pimblett can look forward to in the near future. Applied posted a short summary video of McCann and Pimblett’s trip, and in among all of the clips is a snapshot of a special edition version of the ABE pre-workout.
You can get a glimpse of that supplement in the image above, clearly showing the title of the pre-workout, “ABE”, then below that, where it would typically say “All Black Everything”, it says “All Baddy Everything”. There also has the line “Paddy ‘The Baddy’ Pimblett Signature Series”, more than suggesting we are getting an ABE collaboration from Pimblett and Applied.
While Applied Nutrition has rolled out many different supplements and flavors over the years, we don’t think we’ve ever seen it partner with an ambassador or athlete for a product. That is exactly what the All Baddy Everything ABE or Paddy ‘The Baddy’ Pimblett Signature Series looks to be, with undoubtedly more details coming soon now that a sneak peek is out there.
