Naughty Boy started the year by making an incredibly bold promise in that it would be releasing at least 100 different SKUs this year, meaning all of the different flavors, sizes, formats, and entirely new products, would amount to more than 100. That is a strong statement to put out into the world, especially in the first month of the year, and more importantly, Naughty Boy has been building towards its goal the hard way, pumping out all sorts of separate supplements, not just flavors and sizes.
We are about to witness the launch of Naughty Boy’s most exciting products in some time in the Top Boy Series, made up of four premium and electrolyte-infused formulations in Electro Creatine, Electro EAA, Electro Pump, and the stacked stimulant pre-workout, Electro Pre. While we are a little over a month away from the halfway mark of 2024, the award-winning brand has come out and confirmed how things are going regarding its journey to 100 SKUs, and it is absolutely smashing its way there.
Naughty Boy has reported that it has already rolled out over 60 SKUs in the first four and half months of the year, so at 37% or so of the way through 2024, it has reached beyond 60% of its goal. The 100 SKUs was a mammoth mark to hit, but the UK supplement company is making easy work of it and will likely go beyond the 100. Better yet, Naughty Boy is saying it has yet to drop some of the biggest launches it has planned for the year, with plenty more excitement and developments to come.
