Mutant is a global powerhouse, being available in a mammoth amount of countries, from the US and Canada, all the way across the UK and Europe, over to Asia, and down into Australia and New Zealand. The brand has held this position for an immense amount of time and continues to evolve its line of sports nutrition products to fit the many different markets it reaches. Mutant recently underwent a substantial rebrand, drastically changing up its look and feel, and essentially becoming more of a Mutant.
The radical rebirth has already brought plenty of attention to Mutant, from retailers that weren’t already carrying the brand and its extensive selection of supplements, to longer-running partners gaining extra exposure. There is about to be another major development following the introduction of Mutant’s unmissable, character-driven label designs, as this coming, the sports nutrition giant is getting into one of the biggest retailers in the US with around 2,000 locations spread throughout the country.
The official announcement of who the mystery retailer is will be shared somewhere in September, in the lead-up to the Olympia Weekend in early October, which again, is when supplement enthusiasts and gym goers will be seeing Mutant in its bold new branding on shelves at its newest and one of its biggest partners to date.
