The growing beverage brand King Kongin has introduced a fresh new look for its signature energy drink and it is a noticeable rebrand, where the team has switched from its original white background design to something that’s entirely full of color. The graphics and display of information stay the same regardless of the flavor of the product, but the colors of all of that change from taste to taste, where Blue Raspberry is a mix of blue, yellow, and white, and Peach Mango is fittingly different shades of orange.
In addition to the makeover, King Kongin has said it’s released three new flavors, although they are all options we’ve seen before in its previous look, including the classic Blue Raspberry, Peach Mango, and the two-part recipe, Watermelon Strawberry. It might mean the options have been tweaked and improved to be “new” experiences; either way, it is also worth noting the formula has received a tweak, as instead of 180mg of caffeine in a 12oz can of King Kongin, the stimulant has been bumped 10% or so to 200mg.
The essentially revamped King Kongin energy drink reflects all of its changes and differences on its official website and will be making its way to stores and stockists soon, if not already, including Amazon, where it is most conveniently available.
