Under Labz in Brazil already has two competitors in the immensely popular protein powder category, and they are both delicious in Whey Crush and ISO Hydro Whey Crush. The former is a more budget-friendly whey concentrate-based supplement, while the latter, as per the name, is a premium blend of whey isolate and hydrolyzed whey. Now Joining that pair this month is Protein Crush, which is different again, featuring a blend of whey concentrate and milk concentrate.
Protein Crush is Under Labz most cost-effective protein powder, currently R$109.90 (18.50 USD) for a 900g bag of about 25 servings. That beats out both Whey and ISO Hydro Whey Crush, but keep in mind the servings aren’t as high in protein as we’re used to, and they come with a lot of carbohydrates, edging it close to a meal replacement. The nutrition profile of Protein Crush starts with 21g of protein plus 10g of carbohydrates, 7.5g of that sugar, under a gram of fat, and 130 calories.
One of the star features of Under Labz other protein powders is the taste, and the marketing of Protein Crush’s menu is no different, with an impressive seven flavors to choose from, all of them promising a Swiss-inspired gourmet experience. The options are Alpine Milkbear, Swiss Chocobear, Swiss Caramel Macchiato, Alpine Cookies Bear n Milk Cream, Strawbear Swiss, Dulce De Leche, and Vitamin De Frutas, a sort of fruit punch recipe.
The names of the flavors are rather interesting and not overly straightforward, but you can figure them out with Alpine Cookies Bear n Milk Cream being a classic Cookies n Cream, and Strawbear Swiss being a sweet strawberry experience. Again, Protein Crush is out and available in Under Labz home country of Brazil, through its website as well as retail partners, the former selling it at R$109.90 for a 900g bag, as opposed to the more imposing tubs of Whey and ISO Hydro Whey Crush.
