The supplement industry continues to witness a surge in Dubai chocolate-inspired flavors, with Turkish brand Bigjoy somewhat joining the fray. The trend, which has captivated consumers with its unique and indulgent profiles, has seen numerous companies releasing products that evoke the rich, decadent tastes associated with Dubai’s treat. Bigjoy and its line of sports nutrition products is expanding its flavor repertoire to capitalize on the trend, introducing a new variant to its family of protein powders.
Bigjoy has unveiled a Pistachio Ice Cream Big Whey Classic protein powder, centered around pistachio itself, not necessarily the whole Dubai Chocolate experience. The offering comes in two sizes, with a traditional 1kg packing of 30 servings and a smaller, trial size containing 16 servings. The Big Whey Classic formula relies entirely on whey concentrate for 24g of protein per serving, no isolate or any other source, with 2.6g of carbohydrates, under 2g of that sugar, 121 calories, and added enzymes for digestion.
