Like potentially every other market around the world, protein powder is incredibly popular in the United Kingdom and Europe, and brands get incredibly intricate as well. Most companies in the sports nutrition industry over there have more than one, two, or even three entries in the saturated protein space. The likes of Weider has Gold Whey, Clear Isolate, Plant-Based Protein, Premium Whey, Protein 80 Plus, and Whey Coffee, and that excludes heavy nutrition formulas like mass gainers.
Joining the Weider family this month in the fast-paced world of protein powder is Isolate Whey 100 CFM, designed to be yet another solution for consumers after a reliable source of muscle-building and recovery-supporting protein. Similar to Clear Isolate, the newly released Isolate 100 CFM is entirely based around high-quality whey isolate. This one, however, does not come in clear and refreshing options, it’s more traditional milkshake in Chocolate, Vanilla, Strawberry, and Cookies & Cream.
The nutrition profile of Weider’s Isolate Whey 100 CFM protein powder is as lean as you’d expect with a completely isolate-based formula, providing 25g of quality, fast-absorbing protein per serving, under a gram of carbohydrates, the fat also under a gram, and just 112 calories. The supplement is about as lean as Clear Isolate, but again, it comes in milkshake-style flavors, and it offers significantly better value, working out to about 26% lower cost per gram of protein in Isolate 100 CFM’s 2kg tub.
