Orion is one of the newest names in the sports nutrition industry that focuses on the fast-paced, saturated, and highly competitive category of protein powder. If you’ve yet to try the brand’s signature supplement, it is well worth getting your hands on. Orion may be young, but it makes one of the better-tasting protein powders out there, and that’s menu-wide, as its Chocolate Peanut Butter, Cookies & Cream, and Cinnamon Roll are all delicious.
The fresh new face has set out a goal of making a million-dollar protein powder brand, and that is a formidable goal, especially with a single category. Orion has not just come out and shared that this has been what it’s been aiming for since inception, but also where it stands in the current year. The tasty protein powder maker has hit $352,000 halfway through the year, and it is working to double that in the next six months to reach that milestone.
Orion will be regularly sharing its journey to become a million-dollar protein brand through social media, bringing its growing fanbase along for the ride. Again, if it can double its sales from the first half of the year in the second, then it will indeed reach its goal. If you’re on the hunt for a new or different protein powder, Orion is well worth trying, and it makes it easy to sample by selling sachets of its product as well as introductory variety bundles.
