Applied Nutrition announced its authentic partnership with Sour Patch Kids about a month ago, confirming iconic sour candy flavors for a couple of products under its popular ABE banner. That collaboration has since grown beyond the original announcement, most recently bringing Sour Patch Kids Redberry and Watermelon to its Hydration electrolyte supplement, combining the familiar sour-then-sweet tastes with a comprehensive blend of electrolytes.
Tomorrow, attention turns back to one of the first products confirmed for the partnership, as Applied Nutrition is finally launching its Sour Patch Kids flavors for the original ABE pre-workout in the US. The authentic collaboration is bringing three special editions to the supplement in Sour Patch Kids Blue Razz, Redberry, and Watermelon, each featuring colorful candy-themed packaging, the usual energy, focus, and performance formula, and a direct price of $39.99.
