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Warrior makes several changes to its top-selling Crunch Protein Bar

Improved Warrior Crunch Protein Bar

Warrior’s signature Crunch Protein Bar is really what put the UK-based brand on the map and what helped it become the powerhouse competitor it is in the world of functional food. The company has sold more than 50 million bars, and it’s no surprise once you’ve experienced the decadent texture and candy bar-like taste. The Warrior Crunch Protein Bar has a doughy main body with a creamy top layer and crispy pieces and chocolate around the outside.

After being on the market for several years, Warrior in the United Kingdom has decided it’s time to rework the reliable Warrior Crunch Protein Bar, making several improvements. The revamped innovation has an even softer body, gooier flavorful cream, and a rich and smooth milk chocolate coating. The design is a little wider, flatter, and more traditional, and the nutrition has been tweaked with 20g of protein to 1g of sugar and just over 200 calories.

There has been an incredible number of flavors for the Warrior Crunch Protein Bar over the years, and the new version, referred to as Warrior Crunch Soft Core, is starting out with a good chunk of them in six. The relaunched options are Fudge Brownie, Salted Caramel, Choc Chip Cookie Dough, Banoffee Pie, Dark Choc Peanut, and White Chocolate. Fans can spot the revamp with the different size and the very obvious “Soft Core” extension to the name.